SHOT Show 2026

Visit GunBroker at SHOT Show in the main Venetian Expo, Level 2, Booth #10354

Connect with the GunBroker Team

Planning to attend SHOT Show 2026? Stop by the GunBroker booth #10354 to connect with our team.

Meet face-to-face with our Seller Assist team, see live demos, and learn about the newest GunBroker.com features designed to help you drive sales and grow your business in 2026.​​​​​​​

Master FFL: Scalable Compliance Solutions

The Master FFL team will be at the GunBroker booth Tuesday through Thursday, 9AM – 5PM.

GunBroker.com and Master FFL announced a new offering focused on improving the efficiency and accuracy of the firearm transfer process for Federal Firearms License holders receiving transfers from the GunBroker.com marketplace.

Firearm-Friendly Payment Options

Our firearm-friendly payment partners will be available in the booth to discuss credit card processing options tailored for FFL dealers.

Partner availability:

  • Tuesday: 9:00 AM – 4:30 PM
  • Wednesday: 9:00 AM – 2:30 PM

Learn why the right payment partner matters. Process payments with confidence, reduce the risk of unexpected account issues, and create a smoother experience for both you and your customers.

Seller Stores

More Than Listings. A Storefront That Sells for You.

  • Tell your story.
  • Promote deals and new arrivals.
  • Showcase every category you carry.

Self-Service • Free & Premium Templates

Outdoor Analytics

Empowering outdoors and hunting businesses with real-time, data-driven intelligence to fuel smarter decisions. Our platform is built on a robust network of 36 million+ sold items, $11.9 billion+ in transactions, and 8.4 million+ registered users—giving you an unparalleled competitive edge.

FFL Unleashed

FFL Unleashed was built specifically for Federal Firearms License holders who want to stay informed, competitive, and ahead of industry changes. Our mission is simple: deliver practical insights, real-world strategies, and timely updates that actually help you run and grow your FFL business.

Collector's Elite: January Collection and Silver Event

Stop by the GunBroker booth to check out part of the Collectors Elite January Collection and to talk about how we can market and sell your firearms for top dollar to buyers all around the world.

Collectible Firearms and Premier Silver Event:
Bid January 11 – Jan 25

SHOT Show Auctions Supporting Youth Shooting Sports (YSSA)

GunBroker and NSSF have partnered to support the Youth Shooting Sports Alliance (YSSA) through an auction of exclusive, custom-donated firearms and gear.

  • 100% of proceeds benefit youth shooting sports programs
  • Bidding: January 6 – January 25
  • Displayed at the YSSA Booth #VL292

Non Profit and Benefit Auctions

GunBroker has helped raise more than $4.8 million dollars for 2A charities and non-profits. 

You can do your part to help by viewing all the auctions taking place during SHOT Show.

SHOT Show 2026 LIVE:
All-Access From the Floor

Get live updates from the floor. GunBroker’s editorial staff will be posting breaking updates directly, all in one bulletin. Check out SHOT Show 2026 LIVE: All-Access From the Floor now!

No Lowballers Podcast

Hear the truth behind the trigger with historian Logan Metesh of High Caliber History .Every week we discuss topics such as mobster favorites, collector pieces, war-time weapons, hunting gun history, competition firearms and more.

Gun Genius - Firearm Research Tool

GunGenius is your all-in-one firearm research tool—compare models, track prices, and see what’s trending every month. Make confident buying decisions with up-to-date data at your fingertips.

Our platform puts specs, pricing, and trends all in one place so you can shop smarter.